First-of-its-kind Agricultural Venture Studio
THE PROBLEM Globally, there is growing interest in unlocking economic opportunities from agricultural research and innovation. Yet despite decades of funding, keynote commitments, and levy contributions from producers, tangible outcomes remain rare. Key gaps included: - Research levies with limited visible return for producers - Lack of robust, market-validated investment strategies - Minimal support for intra-industry growth or startup acceleration - Poor commercialization of agri-research despite proven theoretical models As a result, industries and producers struggled to capture value from their investments, while promising agri-tech innovations often failed to reach scale.
THE SOLUTION Reisiger, in partnership with SA Wine, expanded on an initial concept by Cadence Lyfe to create AgriGenesis, a novel venture studio model for agriculture. The platform reinvests industry levies directly into commercializing research and nurturing emerging agri-tech startups. By blending digital technologies with hands-on venture building, AgriGenesis provides startups with both funding and specialized operational support, while enabling industries to reinvest strategically for long-term returns. This model delivers a paradigm shift: transforming levies from sunk costs into reinvestment vehicles that fund innovation, accelerate startup success, and generate measurable ROI for the entire agricultural value chain.
KEY FEATURES & BENEFITS - Opportunity identification – surface emerging agri-tech innovations and high-potential ventures - Startup funding & commercialization – support early-stage projects with capital and expertise - Equity opportunities – enable industries to invest directly and share in startup success - Hands-on venture building – deploy Reisiger’s specialized expertise to increase startup survival rates - Partnership engine – connect research institutions, industries, and entrepreneurs for collaboration - Strategic growth strategies – align organic industry growth with commercial innovation outcomes - Performance tracking & benchmarking – ensure accountability and transparent ROI Impact: AgriGenesis offers industries a sustainable reinvestment model that transforms levies into growth engines, accelerates agri-tech commercialization, and creates shared economic value for producers, startups, and industry bodies alike.
